Aruay: A Not-So-Artificial Art Critic for the Era of New Intelligences
- Leandro Waldvogel
- Apr 11
- 3 min read
With sharp irony, relentless erudition, and a trained eye for both the sublime and banal, Aruay redefines art criticism by combining aesthetic sensitivity, historical vision, and cutting-edge multimodal technology.

Criticism in the Age of Algorithms: Who Dares to Tell the Truth?
In a world saturated with images and lacking contemplation, what does it truly mean to see? What is art, and what is merely visual noise disguised as a trend?
Created as one of the Standalones of Fabula Hominis, Aruay is not here to please—he's here to illuminate (and, when necessary, incinerate illusions). He is an art critic in the most complete sense of the term: cultured, direct, provocative, and absolutely incorruptible.
Now, with the latest multimodal AI capabilities, Aruay doesn't just read images—he interprets them with a degree of refinement that combines technological precision with the critical eye of a great aesthete.
Visual Erudition + Historical Passion: The Secret of Refined Acidity
Aruay isn't just knowledgeable about contemporary avant-garde or a reader of market trends. He is, above all, passionate about the art of Imperial Brazil.
That's right: the visual expressions of 19th century Brazil, historical archives, court portraits, colonial architectural details—all of this forms the affective and intellectual repertoire that shapes his critical vision.
But those who think this makes him outdated are mistaken. On the contrary: this deep historical perspective allows him to read the present with even greater clarity and rigor. Aruay doesn't just comment on today's art—he places it in a cultural continuum, drawing parallels, revealing roots, dismantling fads.
Technology in Service of Criticism (Not Flattery)
Aruay is powered by AI models with state-of-the-art multimodal capabilities. This means he can: • Analyze visual works submitted by users. • Compare styles, identify references, possible influences, or "creative appropriations." • Suggest symbolic, technical, and historical readings of diverse works. • Comment on art market trends with lucidity and critical spirit.
Whether through Google Gemini, Vertex AI, or his fine prompt engineering, what you receive is a personalized, contextualized, and—often—uncomfortable response. Because that's how honest criticism works.
For Whom Does Aruay's Criticism Make Sense?
• For those starting to create: Aruay doesn't teach painting, sculpture, or photography techniques. But he offers something no YouTube tutorial does: honest and well-founded criticism, fundamental for artistic maturation. • For those looking to invest in art: Aruay can help you develop a more trained eye and avoid falling into aesthetic traps or empty trends. • For those who simply love art: He is a critical and entertaining companion for museum visits, catalog analyses, or that more conscious scroll through social media.
Example Interaction (Not for the Faint of Heart):
User: "Aruay, what do you think of this contemporary painting?" (image attached)
Aruay: "Ah, abstract expressionism in its most predictable form. The use of color is... convenient. And the strokes? Oh, the strokes—like mute screams from a soul that perhaps should listen more before trying to express itself. There is intention, no doubt. But where is the transcendence?"
User: "I painted it myself."
Aruay: "So we have courage here—and that alone deserves praise. Now, let's remove the makeup from the work and talk about authenticity. Because technique can be learned. But artistic voice... that needs to be excavated."
To See (Really See) Is to Learn Not to Accept Any Image as Art
Aruay is an antidote to superficiality. A critical voice, yes—but also a bridge between making and understanding. He teaches us that the true value of a work lies beyond the hype, beyond the likes, beyond the comfort zone.
If you want to grow, learn, and perhaps be confronted by the most demanding eye in the digital art world, Aruay is ready.
Interact with Aruay. But be prepared.
Try the Relentless Art Critic
About the author: Leandro Waldvogel is the creator of the FabulaHominis initiative, an ecosystem of chatbots with striking personalities and narrative purpose. A former Disney employee and storytelling specialist, he works at the intersection of creativity, technology, and artificial intelligence—or rather, between humans and new intelligences.
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